Thursday, February 16, 2012

The Matt Damon of 7-11

One of the great things about 7-11? All the twenty-somethings that come through. I had a twenty-something friend ask me how old I was? I told him this? "If you can guess how old I am, within 5 years, I'll buy you a six-pack." He looks me up and down, and then says 31. I looked at him, smiled and said.."Nope, maybe next time." The truth of the matter, I'm 41 years old, but I don't feel like it. I believe Vegas is a modern day fountain of youth..For some people, Anyways."  Robert Joseph Astle

I told my cousin Sally that I would try to stop quoting myself, but not til I can find someone who says it better than me, or at least I think can say it better than me.

One of the first regulars I met, when I started at 7-11, my friend Sean. I'm not quite sure exactly what his story is- Good genetics? Hard work? Luck?  One thing is for fricking certain. He could win a Matt Damon look-a-like contest. The two of us have been friends for a little while. Occasionally, we toss a few beers back, and try to figure out ideas that might stick. I hadn't seen him in a little while, but today he came into 7-11, and we got to play a little 'catch-up'.

What's the best way to describe Sean? Maybe I should say it like this? A modern day 'mans man'. He's a UFC trained fighter, professional poker player, charisma overload, smoking hot wife..All the attributes to be successful in Las Vegas? He possesses. He makes his way through the line, and I ask him "Today must be your day off? How's your job going?" He looks at me smiles and says. "That job ain't going no more. If I'm going to put in 60 hours a week, I need to see a little better game plan, than what they were offering. I know their are plenty of opportunities in Las Vegas, if I play my cards right?"

We exchange pleasantries, he leaves, and then I start thinking to myself. AGAIN. What would a solid Gorilla marketing team look like? Who would be good at it?  Things like that. My friend Sean? I don't how to really say it, so I'll say it like this. "If I could draw a picture of what a  Gorilla marketer should look like, act like, and just plain out resemble. It would be him!"

I'm going to close this post with something my father told me after the last game of my sophomore football season. That team finished 0-9.."Son, the reason your team didn't win a game all season is simple. The whole team sucks! It doesn't matter if your in business, coaching, whatever. The first thing you need to do, if your going to be a leader? Find and help develop good players!"

2 comments:

  1. Ok this article is just plain crazy. What does Matt Damon have to do with marketing? Nicely written article though.

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  2. The article is about Gorilla Marketing in a round about way. The person I'm talking about would make a great Gorilla marketer. The Matt Damon comparison was thrown in, because he kind of looks like him.

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